MARKETING ASSOCIATE

Department: Marketing
Position: Part-Time, non-exempt
Location: New York City, primarily in-person at Ensemble Studio Theatre, with the ability to occasionally work remotely pending office needs and the production calendar
Compensation: $24/hour for 20 Hours per week. This position is expected to work 20 hours per week, although some weeks may be slightly fewer hours.

Ensemble Studio Theatre (EST) is an acclaimed, award-winning nonprofit developmental theatre in Hell’s Kitchen. EST develops and produces original, provocative and authentic new plays, discovering and nurturing new voices and supporting artists throughout their creative lives. EST is a dynamic community committed to a collaborative process and to inclusion across all aspects of identity. We acknowledge and work to end systemic marginalization and oppression at all levels of the organization. We believe that this extraordinary support and commitment to inclusivity are essential to yield extraordinary work. EST supports and is made up of a vibrant, 600-member artistic community (“membership”). 

EST’s Equity and Justice Work Since 2013, EST has engaged in a deepening process of transformation toward becoming an inclusive and anti-racist organization. As a historically predominantly White institution, in 2020 we commissioned an independent study by Rebecca KellyG to delve deeply into every aspect of our operations and identify white supremacist practices and assumptions. EST’s Transition Team then led the organization through a leadership transition, hiring two new co-Artistic Directors in 2023, and a permanent Managing Director in 2024. Our goal is to create a more holistic, inclusive, intentional and healthier work environment. This work includes ongoing anti-racism training and creating affinity spaces. For more information on our transition, please visit EnsembleStudioTheatre.org/artequityjustice. 

MARKETING Associate JOB PROFILE

The Marketing Associate is a key support role in our Marketing team managed by the Marketing Manager. The role will also frequently collaborate with our Development, Audience Services, and Community Engagement departments. The job will require some weekend and evening hours as necessitated by our production calendar.

The Marketing team is primarily responsible for developing and implementing marketing strategies for a wide range of artistic programming in EST’s season. This year, that includes 2 mainstage productions and 50+ developmental workshops, readings, and events via the EST/Sloan Project, Youngblood, and the Artistic Membership. 

The Marketing Associate’s major responsibilities include: 

Helping craft the narrative and brand of EST

  • Collaborate with the Marketing Manager on big-picture strategies for telling the story of EST to the wider world and uplifting its community

  • Ideate on strategies for audience development, community outreach, and engagement 

  • Translate the brand of EST into visual and written communications 

Content Creation and Digital Campaigns

  • Create engaging content — including video, graphics, and copy – within a cohesive institutional identity across Instagram, Facebook, TikTok, and YouTube 

  • Assist with content capture of virtual and in-person events, including planning, filming videos, capturing photos, and editing 

  • Collaborate with Fundraising, Audience Services, and Community Engagement staff to create campaigns that support and promote larger EST initiatives 

  • Foster online engagement by responding to questions, encouraging community participation, and highlighting the achievements of our artist network on all social platforms 

  • Strategize to reach different audiences to align with various creative projects (ex. Across a wide range of ages and demographics depending on the show or program) 

  • Stay up-to-date with social media trends, especially in the world of theatre content 

Email Marketing Coordination

  • Support the development of newsletters, event promotions, and campaign materials that highlight the theatre, its members, and community partnerships with a focus on representing the full EST community 

Analytics and Reporting

  • Track digital and campaign performance metrics and provide insights to improve outreach strategies

Miscellaneous

  • Depending on applicant skill set, this role may also collaborate on managing EST’s web presence (website, Google Analytics) and physical space (lobby displays, signage, etc…)

You are a great fit for this position if you have:

  • A Bachelor’s degree in Marketing or a related field and/or 1-2 years of experience in marketing 

  • Strong competency with photography, videography, and video editing platforms like CapCut 

  • Competency with graphic design and design software like Canva, Figma, or the Adobe Suite. Experience with Figma preferred 

  • A presence on theatretok/theatre Instagram with knowledge of current trends and ideas for creating both institutional content and content with actors, directors, and creatives 

  • Experience with email marketing platforms like Mailchimp 

  • Passion for theatre, especially new, in-progress developmental work

  • People skills and the ability to make participants feel comfortable on camera

  • The flexibility to thrive in a small, collaborative team environment

  • A thorough, proactive, and creative problem-solving work style with rigorous attention to detail 

  • The ability to embody the core values of EST to our artists, technicians, audience, and staff, which includes a dedication to anti-oppressive practices in the theatre and/or a willingness to learn these practices 

Ideally you also have experience with:

  • Analytics tracking (Meta Business Suite, Google Analytics) 

  • Website management tools like Squarespace or Wix 

  • Being on camera in an interviewer/host capacity

Please note that we don’t expect any one person to possess all the requirements listed, but we are looking for candidates who satisfy a good portion of them. 

Applicants from historically excluded communities are strongly encouraged to apply. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, familial status, sexual orientation, national origin, ability, age, or veteran status. 

An Important note about hiring timeline

We are looking to have this position start the week of January 25th or February 2nd. Because this hiring process is happening across the holiday season, this timeline is accounting for both potential candidate schedules and our capacity. 

For your reference, here is our targeted hiring timeline (subject to change as needed): 

● Nov 11 - Nov 29 : Applications Accepted 

● Dec 15-19: 1st Round Interviews 

● Jan 6-9: Final Interviews 

● Jan 14: Offer to Candidate 

● Jan 25 OR Feb 2: Start Date

TO APPLY

Applications will be accepted through Saturday, November 29th. To apply, please email a cover letter and resume combined into one PDF labeled “LAST NAME, FIRST NAME - MARKETING ASSOCIATE” to jobs@ensemblestudiotheatre.org and write “MARKETING ASSOCIATE - LAST NAME, FIRST NAME” as the subject line. At the bottom of your cover letter, please include hyperlinks to 3 work samples including: 

- 2 short-form videos (TikTok, IG Reel, YT short) 

- Any other marketing material you feel best represents your skillset (social media graphic, newsletter, or a third video). A link to your portfolio is also acceptable

Applications without all of the above materials will not be considered. 

No phone calls.

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